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05.22.11 - Interview With Jessie J
05.18.11 - Interview With Mindless Behavior

Music Branding & Marketing manager Rico is back and ready to take over the music business. The New Orleans native who got his start in entertainment as an artist, has truly but in work over the years and now he’s ready to find the next big thing. As an artist Rico worked alongside Roc Nation’s Lawrence Parker, which led to him performing on some of the biggest stages opening for stars like August Alsina, Kevin Gates and Kidd Kidd. Within time Rico decided to move more behind the scenes , and use his talents in branding and marketing to help acts.

Teezy Baby being one of his first clients drastically saw a change in his brand via Social Media amassing over 200K followers and of course it didn’t stop there. Musically Rico helped the rising star with his marketing which ultimately led to his music receiving over a half a million plays. Now of course he kept the momentum going working with rapper Yung Tory on his branding & even helped to take comedic influencer Nick Nack Patti Whack to the next level. Rico clearly has a gift with helping talent get to the next level , so it should come as no surprise that music execs like OVO’s CeeJay and more work close with Rico to see who’s got next. Trippie Redd being of those acts was definitely one to watch and all it took was for Rico to quietly put him on CeeJay’s radar and the rest is history.

When talking with Rico he mentioned that Master P, Lil Wayne , Juvenile and Curren$y were some of his earlier influences and it totally makes sense being that he’s from New Orleans as well. With his new label & company ID Management, it’s clear to see that he is well on his way to become a big name in the game just like them. Now of course he’s always looking for the next big star to put in the spotlight, but only time will tell who it can be. Make sure you to follow him on Instagram at @SayRico and if that star is you, then make sure you tell him we sent you.



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